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About me

CRM & Digital Transformation

+15

years of experience in Consulting & Project Management, within CRM, Digital Marketing & Sales.

•Mixed business-marketer-IT profile.

•Double major in Marketing & Business Administration, Master in Web Design.

•Fluent in Spanish and English.

•Self-starter, versatile, creative, solution-oriented, customer-centric, ROI-driven, multi-tasking, great communicator.

  • 2020
    -
    current

    Salesforce Product Owner
    @Santalucía Seguros

    Insurance, Madrid

  • 2019
    -
    2020

    Salesforce Product Owner
    @Freelancer

    RED SAP Solutions, Consulting, Madrid

  • 2016
    -
    2019

    Sales & Marketing Tools & Development
    Support Manager
    @Imperial Tobacco

    Tobacco, FMCG, Madrid


  • 2016

    Customer Journey Mapping & Email Marketing Project
    @Coca-Cola/ Gigigo

    Beverages, FMCG, Madrid

  • 2015
    -
    2016

    Email Marketing Manager
    @Investing.com, Internet start-up

    Financial Services, Madrid

  •   2014 
    -
     2015  

    Salesforce Marketing Cloud Senior Consultant
    @BBVA

    Banking & Financial Services, Madrid

  •   2013 
    -
     2014  

    Salesforce Service Cloud
    Project Manager
    @Coca-Cola Iberia

    Beverages, FMCG, Madrid

  •   2012 
    -
     2013  

    Country Implementation Manager, 'Excellence in Lead Management' Project
    @General Motors

    Automotive, Madrid

  •   2008 
    -
     2011  

    E-commerce & eCRM Manager
    @BMW Group Spain

    Automotive, Madrid

  •   2006 
    -
     2008  

    CRM Functional Consultant
    @Oracle Iberia

    Software, Madrid

  •   2005 
    -
     2006  

    Quality Rater
    @Google

    Internet, Madrid

  •   2004 
    -
     2005  

    Market Research Trainee
    @Nielsen

    Marketing & Advertising, Madrid

Skills

Mastery vs. Improve

CV
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